Company Details

Wikads Inc.

Overview

Wikads specializes in website development, digital signage, and digital marketing. With a team of highly experienced experts, we can recommend the best practices that help your brand stand out. Our team is based in Kamloops and has over 20 years’ experience serving small to medium size businesses in Kamloops and the surrounding areas. We not only provide excellent web design service but also assist you in researching any grants available to help your business go online. Our digital marketing services include Search Engine Optimization, Social Media Management and Paid Search.

As a Digital Marketing Analyst, you will be responsible for planning, implementing, and managing SEO/SEM & SMM strategies for us as well as many of our clients. As our online presence is extremely important, your position will play a key role in driving our business growth and success.

Responsibilities:
-Plan, develop and implement SEO strategies for us as well as many other clients
-Monitor redirects, click rate, bounce rate, and other KPIs
-Performing ongoing keyword research including discovery and expansion of keyword opportunities
-Researching and implementing content recommendations for organic SEO success
-Execute tests, collect, and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
-Develop and implement backlink building strategies
-Work with our development and marketing teams to drive SEO in content creation and content programming
-Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
-Identify and build relationships with prominent influencers and thought leaders
-Attend relevant events for networking and business purposes
-Work towards organic search optimization and ROI maximization
-Prepare and present weekly and monthly and quarterly reports
-Identify and refine our target audiences on an ongoing basis
-Update and improve brand persona for us and our clients to better target identified audiences
-Identify problems and deficiencies and implement solutions in a timely manner
-Suggest improvements for process and productivity optimization
-Work with the development team to implement SEO best practices
-Stay up to date with the latest SEO & digital marketing trends and best practices
-Perform regular, internal linking audits, site speed audits, make suggestions and implement changes
-Complete regular competitor analyses, make recommendations and implement any changes

Experience and Qualifications:
-3 years of experience as a Digital Marketing Specialist or similar role
-3 years of experience with planning and implementing a successful SEO strategy
-Proven record of accomplishment in successfully implementing SEO campaigns and driving aggressive growth
-3 years of experience in Google Analytics, marketing, and business development
-Experience managing social media strategies for businesses
-Experience implementing SEO-compliant designs in WordPress
-Experience with image editing software such as Photoshop, Gimp, ACDSee,etc…
-Experience with A/B testing and other testing metrics
-Ability to analyze and track data to optimize existing campaigns
-Critical thinking with awesome problem-solving skills
-Team player with the ability to lead
-Clear communicator and great interpersonal skills
-Excellent time-management skills

Assets:
-Experience developing, designing, and maintaining email marketing campaigns (MailChimp, Sendgrid)
-WordPress development including Woo-commerce and Elementor plugins
-Experience with HTML & CSS

Job Type: Permanent

Salary: $20.00-$30.00 per hour

Benefits:
Casual dress
Flexible schedule

Location: Kamloops, BC: reliably commute or plan to relocate before starting work (preferred)

Email resume to: marketing@wikads.com

To apply for this position please email your information to marketing@wikads.com